Upping the SEO game with Serpstack

Business promotion has evolved over the years from simple word-of-mouth strategies to search engine rankings. With greater internet penetration and customer adoption of smartphones and technology in general, the art and science of promoting business has dramatically changed. As experienced developers in the field and having worked on several Android and iOS projects, we have come to acknowledge the importance of promoting client’s websites. Many clients approach us to hire an android developer  to develop a dedicated SEO strategy. Formulating an SEO strategy, however, is an arduous task requiring constant monitoring and commitment to stay ahead of the competition. After all, figuring in the top results of Google is not an easy task. In this blogpost, we discuss about serpstack – a free, real time and accurate Google search results API. Essentially, it introduces a bit of automation to search engine optimisation.

 

JSON REST API

JavaScript Object Notation Representational State Transfer, this API uses the HTTP protocol for all operations – create, read, update, delete and more. JSON is very easy to read and understand for both humans and machines. serpstack runs on the JSON REST API which enables it to bring all search engine page results (SERP) of the client’s website right to the dashboard. Its credibility is high enough that it is trusted and used by major global brands.

Scalability

Be it a few hundred searches or thousands of searches or even millions, serpstack has got the capability to deliver deep insights on such data in a timely manner without any hassles. serpstack also scores high on accuracy, thereby providing clients with the know how to find value in their sacred keywords and work on the same. In fact, as part of our mobile app development services, the developer team works with clients from different domains using serpstack to build and enhance their SEO game. This has led us to formulate multidimensional strategies for different platforms, which brings us to next point.

Customisation

Some clients come to hire developers for their android applications. Others specifically request to hire an iOS developer for  enhancing their SEO for that operating system. This may be because their target market might be exclusively Apple users. Be it android or iOS, serpstack can get the job done. Not only operating system, but also based on the client’s business needs, serpstack can get SERP data for the same. It doesn’t stop there. With Google, the scope is wide and includes a bunch of data types like news, images, videos and even shopping results.

Robust

The core powering serpstack is robust enough to start getting data on SERP under specified criteria right away. Even in terms of support and guidance, serpstack is robust – a team available to assist with any relevant technical issues. The software also proclaims to be very fast, delivering on requests in milliseconds.What’s more? All data are protected using bank grade 256-bit SSL encryption which is always good news for clients concerned about the website’s integrity.

Finally, with an extensive documentation, serpstack is sure to entice developers and clients alike into trying their hands on it. Therefore, if you are a person who already has a website up and running or wants to hire a developer to enhance SEO, then serpstack can significantly help in upping the SEO game.

For further queries with regard to hiring a developer, contact us by dropping a mail.

Enhancing UX with Weatherstacks API

Weatherstacks is a popular Application Program Interface that is used by many clients and businesses, especially those selling weather relevant products or hosting weather oriented events like marathons, bicycle riding events. In recent times, the market is flooded with events and experiences and people have very much taken to the idea of hosting or accessing such events online. This includes but is not limited to booking tickets and making reservations. In such business cases, weather plays an important role and it makes absolute sense to inform the customers of the current weather conditions wherever such events are happening. Not only events, even weather related products like smart bands and sunscreens can make use of Weatherstacks. As proclaimed by the software itself, Weatherstacks is a real-time and historical world weather data API that is endorsed by more than 75000 companies including the likes of Microsoft, Deloitte etc.

 

Elevated UX

Clients in the event management business looking to hire a dedicated php developer can deliberate on deploying Weatherstacks API on their websites. The basic idea is that clients tailor their offerings based on the seasons. In fact, that makes for a subtle and smart user experience – knowing the customer needs as per the current season – thereby increasing the end sales indirectly. In this respect, automation is the way to go as envisioned by Weatherstacks, especially if the client is catering to multiple geographies. With the API providing forecast data up to 14 days, clients can confidently and smartly do business under any weather.

Here’s a scenario to better understand about the usefulness of tweaking products according to season. Imagine a client handling a food delivery app with operations in multiple cities. Many cities mean different weather conditions – temperature, humidity and precipitation. With the help of Weatherstacks API forecast data, clients can display different food cravings as per the weather in that particular city. Even within a city, where weather conditions are likely to change in short intervals, businesses can display either ice-creams or hot spicy noodles or pastries. In the process, the client is successfully pulling in more customers for the long term.

 

Why Weatherstack?

The API sources data from some of the world’s largest weather stations which shows that its credibility is unquestionable. In addition to that, having access up to 14 days of weather data is a boon for companies looking to hire a php developer to build upon it subsequently, in their efforts to attract more customers, retain existing ones and expand the scope of the business. In fact, we are confident that clients can get more ideas as soon as they start noticing the changes in customer buying patterns and trends. What’s more? Weatherstacks also gives clients the option to start free and later on upgrade, no questions asked. Having weather data of thousands of locations with the capability of providing real time feed round the clock, powered by state of the art cloud infrastructure, Weatherstacks is an easy recommend for those clients looking to monetise their business innovatively.

Having gone through this blogpost, what do you think about Weatherstacks? Impressed? Not impressed? Leave us your thoughts in the comments section.

For further queries in hiring our developers, you can contact our developer team here.