Mistakes you need to steer clear while developing your Website

If you are someone new to online business or already have an established online presence, either way, you would readily acknowledge that business websites are strongly linked to your brand image. As dedicated programmers at HireIndianProgrammers, we have a compiled a list of some blunders that you may make while developing your website.

In committing such blunders, it will heavily cost your business in terms of not only signup conversions and sales but also your brand equity.
 

Mistake 1 – Not Adapting to Mobile

It is 2019. Smartphones have made deep inroads into people’s lives and studies show that more than two thirds of the people browse online using their mobiles. So, it is extremely crucial that you also develop your website accordingly for the mobile version.

In fact, mobile searches are to grow from here on and adapting to mobile will help in your SERP (Search Engine Results Page). Not developing a mobile friendly website will be a loss of business potential. Clients who have hired our programmers attribute the significant boost of their sales to our successful deployment of mobile versions of websites.

 

Mistake 2 – Sluggish Loading Times

Time and again, we have come across this issue. Visitors coming to your website to make a purchase and learn about a new product invariably want a smooth browsing experience. Long loading times irritate the visitor and they are likely to immediately exit your site if there are other alternatives.

So guess what causes slugging loading times? Yes, you guessed it right. Too much Content. This also includes heavy images and irrelevant sliders and animations. Remember, you are conducting business online and people are here for convenience. Therefore, keep things simple – talk about your products exactly with accurate images.
 

Mistake 3 – Not Optimising your SEO

Programmers who have been in the game for long recognise the importance of SEO optimised content i.e making your website relevant. It means that curating your content exactly as you want your target customers to perceive your business (brand) and Google’s web crawlers.

In other words, design content that is original and unique with a set of keywords that lead directly to your business.
 

Mistake 4 – Not Keeping your Website Upto date

This is pretty straightforward and holds true for the conventional business as well. There MUST be regular updation of website – whether addition of content or modification of design elements and so on. In failing to do so, you are losing to competitors and visitors will not hesitate to hop on to next viable alternative.

One of the most common signs of an outdated website is the presence of dead or broken links. Any prudent programmer you hire would say that the mere presence of these links will turn away visitors.

 

Mistake 5 – Not paying due attention to CTA elements

CTA – Call to Action elements are those buttons and links that directly influence your signup conversions and end sales – pretty common in any e-commerce websites like Amazon. Both visibility and orderly attractiveness are the key factors when designing CTA elements.

Positioning them in a completely random and irrelevant way not only causes inconvenience to your visitors but also negatively impacts your website credibility.

In all these mistakes that we have compiled, there is a common theme – your website is never complete but rather it is always a work in progress.

By hiring our dedicated programmers at HireIndianProgrammers, we ensure that these mistakes are steered clear of throughout the software development cycle.

Get in touch with our programmers here.

Top 5 SEO Mistakes And How To Overcome It

Web Programmers and Marketers and Bloggers alike are very much familiar with the concept of Search Engine Optimisation. SEO has become so integral to web development that it can no longer be truly considered the domain of ONLY copywriters. In fact, web development companies like HireIndianProgrammers have the mandate of hiring programmers having holistic knowledge of everything in web development.

In this blogpost, our programmers will delve into some of the common SEO mistakes and also suggest measures to overcome the same. All of these errors can be fixed with modifications to web design.

 

Haphazard Layout:

Responsiveness and positioning of web elements in your website are of the highest order. Especially, if you run two or more versions of websites – desktop, mobile and more. Strive to make the user experience seamless and same in all versions. This refers everything from the placement of buttons and links to verifying edge-to-edge text.

In any website, the navigation bar and the header are crucial. It can make or break the number of pageviews. Especially, if you are running an e-commerce website, one look at the navigation would give a good idea of the corresponding website. For instance, ensure that the labels, links and topics are placed in a neat row with clear demarcations. The content you put there also matters – most often directly linked to your top line.

Intrusive Pop-ups:

Ask general users what they feel about pop-ups and the answer is likely that they are irritating, irrelevant or badly coercive. All this gives a bad impression about your website. Keep it to a minimum. Better, you can form a strategy to place a pop-up that is not quite intrusive – for example – placing it at the bottom part of your website.

You can hire our programmers, sit with them and work on what all could qualify for pop-up information.

Unappealing Visual Content:

Let’s face it – customers and people in general when browsing online do not like to sift through large chunks of monotonous content. Everyone needs a break. As any meticulous programmer would bear in mind, you must pay attention to the structure of your content. Find the right mix of images and content with a fair amount of breaks between every few lines.

Visual content also includes the type of fonts, sizes, colors used. The general thumb rule is that end users are likely to stay on your website for a longer time if they find it convenient and worthwhile to read your content.

Chunky Images:

The load times of websites are important indicators of a decent browsing experience. One of the many ways by which webprogrammers can ensure respectable load times – under 3 seconds – is to resize images and compress them well enough to reduce burden on your web server. Tools like TinyPNG can help you with this.

Also ensure that you don’t place any text over your images. This will hinder readability and Google’s web crawlers will not be able to detect it. You don’t want to do that if you want to increase your SEO.

Insecure User Experience:

The last thing that users browsing through your website would want is a feeling of insecurity. Go ahead and place some confidence building symbols and mechanisms such as anti-malware softwares, secure payment gateways etc;

With this list, hope you got some insights on some common SEO mistakes and how to overcome the same.

Are you in search of dedicated programmers to serve your website development / support needs? Get in touch with our programmers here.

Why your website isn’t generating leads

Websites are meant to make a profit for your business. It is a sobering moment for the business person when he/she understands that the business isn’t having enough leads even when the traffics is high. How long will you wait to identify the cause of the problem your website has? A week? It is the right time to change something to increase the leads for your business. In this post, we’ll see the reason behind the low conversion rates of the business.

Website design is not compelling

Normally, visitors arrive at your site with too many expectations. If your website fails to deliver what the user is expecting then it will result in the poor conversion rate. Try to design a website with smooth navigation and make sure the menus are properly working.  Hire Dedicated Developers who offer professional services by designing an intuitive website.

Difference between Static and Dynamic Website?

When thinking to create a website it is important to identify which type of website you are going  to develop. There are various types of websites available on the internet on a basic scale, it is divided into two major kinds such as static and dynamic.

Static Websites

A static website is nothing  but a more basic type of website with no customized coding. In these types of websites, you can code only on the client side. If you want to create a website with 3 or less than 3 pages then static is the best option to go with. Hire a Programmer to create an interactive website for your business. Static websites look like printed pages which are uncommon these days. Normally static websites do not require periodical update or maintenance. In the Static website, the visitor cannot interact with your site as compared to dynamic websites.

Benefits

  • Easy to develop
  • Development cost is less