Things you need to know before selecting an E-Commerce Platform

Posted by on March 21, 2019 · Leave a Comment 

The E-Commerce sector has been on the upswing in the recent years and there are no indications for this  to change. Having said that, if you are someone who is looking to make a foray into the crowded online business space, then there are some things that you must need sorting out before choosing an appropriate E-Commerce platform. This will ensure that you get a strong head-start and grow without any hiccups while saving costs.

In this blogpost, we will discuss some key factors that you need to consider, following which you will be able to make an informed decision in choosing from tons of options.
 

Host

The first and foremost thing you need to do is to be clear on the product and the market – i.e what product you are selling and whom you are selling to. For example, if you are selling just digital products, there is no worry of shipping, rather you can concentrate on e-mail marketing.

On this basis, you have to decide whether you want a self-hosted platform or hosted platform. Going the self-host way gives you more control but also you need to be sure if it has a high uptime rate. On the other hand, going the hosted platform way will take care of your every need.
 

Support System

This is something that you must not take lightly. Given that you are conducting business online, there are some things that might go out of your hand like – for instance – software and server crash. In these moments, it would greatly help if you have a strong customer care service from your side. So, look for platforms that provide customer service, how they provide, what they provide and so on. OpenCart provides free community or dedicated commercial support!
 

Pricing

The next factor you need to consider is the pricing. Every platform out there has a monthly fee. It goes without saying that the pricing will vary with the kind of host you opt for. In fact, it will be useful to make a list of features and categorise it as Must have (critical), Should Have (Important but not necessary), Could Have (Desirable but not necessary), Won’t Have (Least critical). Especially, if you’re starting out, don’t hesitate and end up compromising on essential features just for a platform at a cheaper price.

For example, the checkout area in any e-commerce website is a crucial area and most customers will look for payment options like PayPal. It would augur well for you to give preference to those platforms that offer this support. If your site doesn’t have the usual payment options, then the customer will likely move on to a different site. Lost sale, period!
 

Plugins

Make the most from your chosen E-Commerce platform that provides a variety of useful plugins that your business actually needs. For example, there are plugins in platforms like Shopify for specific aspects like Shipping, Accounting, tool to reward your customers to increase their loyalty and so on.
 

Mobile Friendly and SEO Ready

Most people are now purchasing on their smartphones. So, having a mobile friendly version of your e-commerce site will be an added advantage. In addition to that, consider search engine optimisation (SEO) for your business. This means enabling your customers to write reviews and adding blogs etc;

Having a platform that offers these services will prove to be highly beneficial, in the sense, it will not only increase your page rank but will also likely create engagement and guarantees your customer’s returning to your shop to purchase. Loyalty!
 

Other Things to Look Out For

Security is one major concern among customers. Ensure that the platform you choose has support for HTTPS for a safe and secure payment experience. Also check whether the said platform is Payment Card Industry (PCI) compliant.

We know that you hope to make it big with your E-Commerce venture. That is why it doesn’t hurt to look for a platform that will scale along with you without charging exorbitant fees.

 

Depending on your preferences, you can now hire a Magento developer or hire an OpenCart developer at HireIndianProgrammers. They will work round the clock to ensure that you get the best e-commerce platform that you want as determined by you.

For more queries, feel free to contact us here.

Things to do prior to launching your mobile app

Posted by on March 19, 2019 · Leave a Comment 

Smartphone usage has increased massively in the last decade such that people are more likely to achieve just about anything with the help of their mobiles. Therefore, having a mobile app for your business can be very rewarding if done the right way. But before heading out to develop one, it is important to take a moment and consider website optimisation.

HireIndianProgrammers being in the mobile app development services space in India for quite some time, our developers understand the significance of a flawless website experience. You must do everything you can to make your customers, old and new to stay for a longer time, leading to higher signup conversions. In this blogpost, we shall provide insights into how you can best fix to website before launching your mobile app.

We are going to look at improving two aspects that are integral for a user’s satisfaction while browsing through your site namely loading time (Speed) and ease of use (User Interface).

 

Image Compression

Having a lot of visuals can take a toll on the loading time of your site. Agreed, they are crucial for user engagement but surely not at the cost of sluggishness. Fret not, for there are a number of tools to handle image optimisation such as ImageFlow, Cloudinaryetc;

 

Keep your website simple

The last thing that users want is to search for simple things while going through your cluttered website. Keep it simple and easy on the eyes. Follow a lean structure – this can be achieved if you take a moment and analyse the typical in-website operations by your customers.

In addition to a standard homepage and categories, having a dedicated section of FAQs will prove to be beneficial.

 

Eliminate Bad Links

No one likes to click on a link and find themselves in a dead end. This is true even for redirected links too. Moreover, this will multiply the irritant factor in case of mobile devices. Using tools like Broken Link Checker will solve the same.

 

De-plugin

There are a wide range of plugins for a variety of purposes and while they are very useful, having too many of them running at the same time can take a hit on your website speed.

Decide on the essential plugins that is actually required. Try clubbing plugins with an all-in-one solution. Our android developers recommend to restrict it to within 10 depending on your host.

 

Design Content Meticulously

Yes, this is true and assumes much more significance if you want your mobile app to stand out. Clear out anything that seek to create distractions. Removing excess content and replacing them instead with short videos will reward you more. People tend to find it easier to watch a video than going through a large content.

 

All things Minified

Our iOS developers refer to the process of minification which removes the redundant data in your website without affecting the speed and user experience.

For instance, plugins like Autoptimise removes the unnecessary Javascript code, line breaks etc thereby effectively removing the website content. Also, it would serve you well to remove any unwanted special effects, sidebars and the like.

 

Compress your Text

If your website is one that relies heavily on text, then text compression can boost your website speed immensely. You can achieve this with multiple tools like Gzip or plugins like WP Rocket.

 

Pay Attention to Slider Images

This is a pretty common issue faced by most users while browsing. Sliders or banners with multiple images tend to bring down the speed by a notch. They readily present an image of sluggishness and turn off interested customers. So keep it to a minimum.

 

Revisit your Javascript

Large codes of javascript can considerably slow down your website, especially in mobiles. Codesplitting can be implemented using tools such as Parcel, which breaks the javascript bundles, achieving faster deliveries as and when the user needs it.

 

Do a test

All said and done, wouldn’t it be more satisfying if you had some tools for testing our website? This would enable you to see where you are going wrong and address the same.

Google’s PageSpeed Insights tool is a popular tool that measures your page loading speed – both in the web and mobile. What’s more? It also gives suggestions on areas to improve.

With that, we come to the end of this post. You can now hire a programmer from our company (HireIndianProgrammers) for all your website conundrums.

For more queries, contact us here.

How to Build A Strong Relationship with Clients

Posted by on March 12, 2019 · Leave a Comment 

So, having just started your business, you successfully bag an exciting project from a new client. Next, you proceed to work on it sincerely with an extraordinary dedication and deliver the said project on time. The client is thoroughly satisfied and you also end up happy. Does your working relationship end here? Absolutely not. Most people in the software business fail to realise the importance of maintaining a robust and continual relationship with their clients. We are not just talking about the occasional maintenance that you may have promised in your contract for a fixed period.

At HireIndianProgrammers, reliability is the order of the day. Our Clients keep coming back to us and hire our programmers and developers for this reason. We constantly do everything in our power to keep the relationship positive and continuous.

Why go to all lengths, you ask? To build loyalty amongst your clients. They will gain respect for you and most importantly, they will come to you for future projects without second thoughts. All of this will ultimately help in growing your brand equity.

What all must one do to build and sustain a solid relationship with her client? We see exactly that in this blogpost.
 

Don’t beat around the bush

If you are starting out new, this is one of the first things that you must follow, period. Why? If you beat around the bush, clients will quickly lose interest. Time is of the essence. Don’t talk too much technical or too much layman. Strike a balance between the two. Our developers at HireIndianProgrammers, irrespective of client expectations, fully understand them and quickly put to rest any lack of clarity from the client’s side.

If there is any issue in the project, explain to the client about the reasons/ what can be done, in a language she is able to visualise. Being concise in your work will take you places.
 

Honesty is universal and liked by all

We all are familiar with the saying – Honesty is the best policy – and it still holds true. Especially, when it comes to the workplace. A hint of lying sensed by your client will permanently tarnish your image. It will also hinder your future projects.

Imagine a negative testimonial from a very profitable client!
 

Keep them in the loop

Clients pay money for your services. So this is a complete obligation from your part. No excuses, whatsoever. Moreover, no client likes to be held in the dark. Initially, when you are just starting out, there may not be difficulties in keeping your clients informed.

But the more clients you get and the bigger the project gets, this can virtually become a nightmare for you, if you don’t prioritise your schedule and projects. Even if there have been some minor issues or missed deadlines, by all means, inform your clients about it. A continual ‘keeping them in the loop’ will give more brownie points for you.

 

Taking Initiative

Don’t be rigid in your work and just stick to the project given to you. This also depends on the client and nature of project. Often, taking initiative in your work, will rub your clients in positive ways. Initiatives can range from giving bold suggestions to hosting informative webinars that will ultimately benefit the client.

Moreover, by taking such initiatives, you will project a positive image in the client’s mind.

Finally, whether there is an ongoing project or not, ensure that you always stay connected with your clients by all means. This can be done by providing the usual maintenance and support or some kind of passive activity, like newsletters. All this will enable the client to remember you often. And, that is always good news!

Many of our clients have been with us for a long time owing to the services of our programmers at HireIndianProgrammers.

Feel free to contact us here, for any queries.

How Social Media can affect your Web Design Business?

Posted by on March 7, 2019 · Leave a Comment 

The world of Marketing saw new avenues with the advent of social media in the early 2000s. It has become so omnipresent and can be considered as a necessary evil, for it can make or break or your business. A good social media presence can ensure that you get noticed by prospective clients.

HireIndianProgrammers is a leading player in the software development business having expertise in several domains like web design, mobile app development etc. Ever since we started this venture, we have bagged multiple projects from different businesses (clients) of varying sizes based out of the U.S thereby earning their goodwill gradually.

In this blogpost, we will look at some of the Dos and Don’ts of Social Media Marketing for your web design business.

Managing Your Social Media Activity Wisely

Using social media has both its pros and cons. Posting nothing will not bring you up in client searches and posting too much will create a perception that you are non-professional. Meticulously posting online is therefore required to create a good impression. You must strike the right balance. Astute web developers  keep their profiles always updated. That will give your client the message that you are active in your professional life. Also be true to yourself when it comes to posting about your projects.

Ensure that you give importance to quality rather than quantity while posting and engage in relevant conversation in social media such that it always revolves around your niche. That projects to your clients your passion and no-nonsense attitude.

 

Coming Up with The Right Content

Social Media is a like virtual ocean of a multitude of topics to discuss about. Make wise use of it and share those content that relates with your business or your field. At the same time, take effort to come up with your own posts. This will give a touch of originality to your posts. Simply copying and pasting content from one place to your social media front will damage your credibility.

Remember, content is always the king. Create content such that clients will be bound to get to know more about you. Also, if people come tapping on your posts, engage meaningfully and evolve it into a conversation. This must ultimately serve the purpose of promoting your business behind the keyboard typing. Refrain from obvious sales pitch posts.

A dedicated web designer will talk about her best  web design practices in a positive way!

Some Don’ts

As far as possible, stay away from sensitive topics like politics, religion or any violent content. Stick to your business and share content related to it. Clients want to see a professional and bringing your personal life/opinion will sort of undo that image.

Finally, no client likes a distrustful employee. Badmouthing about your past clients or bringing into public any negative past experiences or leaking any confidential information will certainly bring down your level of reliability.

Using Social Media the right way is of prime importance because whatever you post online will be scrutinised by clients as hard as the ones you publish on your own website. A good programmer would acknowledge that for one to get noticed by clients, she mustn’t try hard and follow a professional etiquette.

You can get started in your website development process by first checking out our team at HireIndianProgrammers, their credentials, area of expertise and previous work.

You can then proceed to hire a web developer from HireIndianProgrammers.

For more queries, contact us here.

Popular Web Tools and Services of 2019

Posted by on March 5, 2019 · Leave a Comment 

We all wish to get more done in a single day and constantly on the lookout for new methods to do more in less time. Entrepreneurs and developers alike, yearn for certain web tools and services that attempt to boost our productivity.

HireIndianProgrammers is a leading player in the software development business having expertise in multiple domains. Over the years, a large number of offshore clients based in the U.S have hired the services of the company earning goodwill. Among other things, HireIndianProgrammers also designs and develops web tools as per the needs of the client.

In this blogpost, we will look at some of the popular web tools and services. In order to make your pick, first you need to identify those processes that are of absolute importance for your business – in other words your business’ success hinges on it.

 

Wix.com

Chances are that you might have seen WIX ads on Youtube several times.WIX is one of the most powerful platforms for website development. Having tons of resources ranging from tutorials to webinars, WIX is sure to appeal even to the novice person.

Having a simple drag and drop builder user interface along with loads of pre-designed templates, WIX provides you the freedom to develop websites for any size. Whether it is a simple website for business start-ups or a massive website for business expansion, WIX can do it all. Hiring a programmer from our company would serve all your web app development needs.

 

Landingi

This is a one stop easy solution to build highly converting landing pages without any programming experience whatsoever. It has a large number of landing page templates with a drag drop builder and the interface is also easy on the mind. You can hire a dedicated programmer who would know to analyse your requirements and develop the exact landing pages for you.

 

Work Examiner

Work Examiner is a powerful internet monitoring software. It means that as a business you can track your employees’ working times and efficiency. How many are actually and how many are just whiling away their time on the internet. This can be effectively used to increase the productivity in your company.

 

Content Snare

Content Snare is a tool that aims at helping digital agencies and web app developers to get content from their clients automatically.It eliminates the hassle of chasing clients for content.

Content Snare is a content gathering tool that automates the content gathering process – it lays out the content in a clear structure, does all the chasing and following up and copies and pastes content without digging through emails. The icing on the cake is that it lets you know only when everything is ready to go.

 

Tailor Brands

Tailor Brands is a tool that helps you with all things related to branding for any business – be it small or midsize – from the start till the end. Starting with designing logos to creating business cards and presentations that are branded with your logo, you will be able to use the tool’s Master Design tool.

It is the perfect tool for all your branding needs.

 

Dr. Link Checker

No visitor likes a malicious link. Bad links can potentially harm your business. There are possibilities that if visitors find bad links on your site they might never return again which is ultimately a loss of signup conversion.

This is where Dr. Link Checker comes to your rescue, especially if your site is a massive one and there are hundreds of links and manual searching is not possible. Within minutes links will be fixed.

 

uSocial

If you want to generate a buzz surrounding your business, uSocial is THE tool to achieve this. It provides your website visitors to share your content. Whatever social media tools you want – you name it – uSocial is there to insert it into your site. You need not know any programming whatsoever.

You can now hire a programmer at HireIndianProgrammers and accrue her services, who will be working round the clock to ensure that the final output aligns with your business vision.

Designing Mobile Websites for Voice Search

Posted by on March 1, 2019 · Leave a Comment 

When Siri was launched by Apple in 2011, Voice Search was a nascent technology. Over the years, it has emerged popular among consumers for various reasons. It has also significantly improved in terms of accuracy and reliability. Recently, Google showcased its rejuvenated Google Assistant under the Duplex program and as you can see in the below video, the developments in Voice Search are unprecedented. Clearly, the usage of Voice Search is on the rise and it is high time businesses acknowledge its importance and incorporate it to address customer needs in new ways.

HireIndianProgrammers is a leading web and mobile development company, based in India, that provides both web and mobile app development services. Over the years, a large number of clients have hired our programmers and in return, we have earned their goodwill.

Have a look at some of our assignments for our U.S clients here.

In this blogpost, we will see how to develop mobile websites, focussing on leveraging Voice Search for your business. The one thing you must remember is that customers seek voice search is because of the associated convenience.

 

Addressing Common Queries

First of all, you must know the in and out of your business. That includes what your customers want from your business and the related queries. Make a list of all queries one would ask commonly about your business – for instance – hours of operation, live chat/ support portal, making reservations etc; By facilitating a mechanism for such common queries through Voice Search, you are directly hitting the customer’s sweet spot – convenience.

A good programmer familiar with Voice Search queries will have no trouble in finding out your business’ specific queries. She would also place useful snippets of information related to that corresponding query.

 

Localisation

One strong recommendation is that you localise your content related to Voice Search queries. This means everything ranging from pictures, colours to language. By advocating localisation, you are strongly appealing to the said customer. It will bring him closer to you.

Localisation is particularly useful if your business is just starting out in the local neighbourhood. For example, if your business caters to people in Texas and the Deep South, you can probably use all visuals and language and audio that appeals to a Southerner. Do everything you can to pull up your clients’ website whenever a ‘near me’ voice search query appears.

 

Getting Deep

Figure out what kind of questions your customers are likely to ask that pertains to your business. As a programmer, though she may not be the person responsible for the content inside the website, they will certainly be in a position to frame it in a way such that it appears consistently in Voice Search results.

This can be achieved by making use of Google Analytics data for your website and also your business’ target market. Adding answers to common queries in featured boxes on your website will greatly help the end user by highlighting it on your website or better – place it directly in voice search results.

 

Now that you have learnt the importance of leveraging Voice Search in your mobile website, you can hire a mobile app developer at HireIndianProgrammers and get your Voice Search powered mobile app business started right away.

Check out our Mobile App Development team at HireIndianProgrammers. Once you hire a programmer of your choice, they will be working with you 24×7 to design the perfect Voice Search for your mobile website.

Feel free to contact us here.

Test your WordPress Website for PHP 7.x Compatibility

Posted by on February 27, 2019 · Leave a Comment 

Running your website on recent versions of PHP has numerous advantages, chief among them, the huge increase in speed. On the other hand, there is something even more concerning. Earlier versions of PHP have reached their end-of-life in 2018. This means that they will stop receiving security patches in the future. Therefore, it would be ill-advised to remain in any of these earlier versions.

WordPress recommends web application developers to adapt and start using PHP 7.3 and also stop support for earlier versions. Fret not, for our WordPress developers at Hire Indian Programmers are very much acquainted with the latest versions.

Steps to check PHP 7.3 compatibility of WordPress website:

In this blog post, we will look at what you can do to get your site to be compatible with PHP 7 and how you can check or test the WordPress website for PHP 7.x compatibility. An experienced WordPress developer will know to get your website to be compatible with the latest version of PHP.

Check the WordPress site is fully updated or not:

  • The first step is to ensure that your WordPress is fully up to date. It essentially refers to everything from themes and plugins in their latest versions. This is because themes and plugins evolve over time and some features that were working earlier have become deprecated or removed.
  • It is helpful to keep in mind the list of items that must be in the continual update. Another major consideration is your web host’s setup – their PHP version and whether they provide easy switch of versions and so on. As a WordPress developer, you must be aware of these so that you will be in a position to plan your next course of action.

The testing method with the available resources:

  • Secondly, you have to keep some tests at your disposal and perform it before you attempt to use a newer version of PHP. This can save you from downtime. Your testing methods will depend upon the resources that are available and knowledge of PHP.
  • Software such as Bitnami, WAMP, and XAMPP can provide an experience of how the latest versions of PHP run with accurate results of what is working and what is not working. Access to a cloned web application will make your testing process easier and faster – enabling you to identify bugs and issues.

Use PHP compatibility checker to run the compatibility check:

  • The third thing you can try doing is using a compatibility checking tool to check how your current WordPress acts under a specific version of PHP.
  • This can be done by making use of the free PHP compatibility checker plugin. Subsequently, a report is generated that will reveal any potential problems.

Find and fix errors with the help of developers:

  • Fixing errors – Time is of the essence and depends on the degree of the error. Sometimes the error may lead right to the source and at other times, it may take a little bit of troubleshooting. The best way to fix errors is to switch to a default theme. A WordPress developer will recognize its importance.
  • Now, start activating plugins and test them one by one. If the problem lies with a third-party plugin, then seek the assistance of support forums where other people might have faced similar problems.

Check the speed and security:

  • After you are done with the clean-up process, you will begin to reap the benefits of an improved user experience, owing to the faster processing of requests.
  • Additionally, there is also apiece of mind that whenever security issues arise, they will be patched as quickly as possible.

You can get started in your Web Application development process with WordPress by first checking out our team, their credentials, area of expertise, and previous work.

You can then proceed to hire a WordPress Developer from our organization.

For more queries, contact us here.

Read More:

Factors to Consider Before Hiring the Best WordPress Developers in India
7 Key Steps to Website Branding Using WordPress
Top 18 WordPress SEO Plugins to Boost Your Website Traffic
51 Best Practices for WordPress Bug Fixing [Errors & Resolution]
6 Best WordPress Cache Plugins to Speed-up Your Website [3 are Free]

Top 5 Best PHP Frameworks to Learn and Use in 2022

Posted by on February 25, 2019 · Leave a Comment 

In the software development space, PHP has been the go-to framework for coders in developing web applications. Being an open-source server-side scripting language and almost 80% of websites using PHP, it is extremely popular and useful for business web application developers to get the hang of it.

An ideal PHP framework must have certain elements like efficiency, password protection, ease of learning, and so on and it helps the PHP developers to create high-end web applications.

Hire Indian Programmers has a team of PHP stalwarts working round the clock to work on your website. In this blog post, we will take a look at the top 5 PHP frameworks for web development and their applications.

Top PHP Frameworks for Web Developers:

PHP developers have so many roles and responsibilities once they start to develop any web applications. These frameworks play major roles in this application process and it helps to streamline the web apps development by speeding up the process.

1. Laravel

In the world of PHP, Laravel is the most popular and used framework. Simply for the reason that it has the ability to develop complex web applications at greater effectiveness and efficiency than its rivals. After all, doing more with greater speed is what developers wish for. Laravel has unique packages such as Laravel Horizon, Laravel Nova, Laravel Echo, etc;

Using Laravel has its advantages, some of them being – readability, simplicity, value, and elegance designed for both the well-seasoned and new developers. It can also be used for individual developers or for large teams. Our PHP developers are specialists in Laravel among other frameworks. You can browse through our team and hire a PHP developer for your business site right away.

2. Phalcon

The Phalcon is a new entrant in the PHP Framework scene – started in 2012. It is a full-stack framework and owing to its full optimization of C and C++, it offers very high performance and makes it one of the fastest and easiest frameworks in the scene.

The installation process is quite simple, making it almost readily available. Due to its outstanding memory allocation and execution speed, it is very suitable for developing blazing fast, high-end applications, especially in line with business enterprise guidelines.

3. Symfony

Symfony is well known among PHP developers to create large-scale web applications. It includes very large libraries that are reusable and are known to allow authentication, configuration, security, creation, and a host of other features.

Some critical advantages of Symfony are its less repetition of codes, standalone components, speeding up of maintenance, and creation of web applications. You can hire a dedicated PHP developer from us if you are looking to expand your business and design an appropriate website for large-scale operations.

4. CodeIgniter

One of the easiest frameworks to use is the CodeIgniter. Additionally, it also has a strong security system to protect against attacks such as XSS and CSRF.

It is designed for developers that needed an elegant yet simple toolkit in mind when developing full-featured web applications. With CodeIgniter, typical version conflicts are avoided. It also handles errors very easily along with various choices in models and views.

5. CakePHP

This CakePHP framework supports both PHP4 and PHP5 as well. It has very concise coding and therefore it is very much preferred among PHP developers.

Additional features include code generation and allowing developers to build prototypes quickly with ease. CakePHP has a set of conventions to guide you while developing an application by boosting your online business. It is elegant and simple with a rich CRUD (Create, Read, Update, Delete) framework that allows you to create visually stunning websites loaded with tons of features. There is no element of complication with everything you need built-in: accessing databases, authentication, validation, etc;

Before hiring the developers you should know the WHY hiring PHP developers and their importance. You can get started in your PHP development process by first checking out our team at Hire Indian Programmers, the leading PHP development company.

You can then proceed to hire a PHP Developer from us and explore our previous PHP projects. For more queries, contact us now.

Read More PHP Related Blogs:

PHP Trends To Dominate In 2022: Top Frameworks For Web Development
Test your WordPress Website for PHP 7.x Compatibility
Benefits of getting assistance from PHP Development Company
Why should you migrate your website to PHP?

SEO Friendly Web Design

Posted by on February 22, 2019 · Leave a Comment 

When it comes to building websites for your business, especially if it concerns a brand, you will need to follow a set of mantras. SEO – Search Engine Optimisation is one among them. An SEO friendly website will allow your website to drive a good amount of organic traffic – very important for the success of business websites. More organic traffic means more customers.

This methodological process can be executed impressively by letting an experienced SEO company to do the website design and development for you. With a dedicated team of programmers at HireIndianProgrammers, all your SEO needs comes to an end.

In this blogpost, we will provide some tips on creating an SEO friendly web design.

 

Title Tag

This is crucial from an SEO point of view because, titles are the first to be crawled by search engines and therefore must include the most important keywords you as a business want to rank in search engines.

Responsive Web Design

Responsiveness is key for search engine optimisation of your website. Using a lot of flash, for instance, on your website can badly impact your website. Use it wherever necessary.

Reducing load times will result in more customers staying in your website, thereby resulting in more signup conversions, boosting business. In this respect, it is highly imperative that you hire the right programmer because only such a person will wholly understand its significance and do everything in her power to develop an efficient website.

 

Image Optimisation

In addition to text optimisation in your site, you must also attempt to optimise your images. This is because images have a lot of data and pose loading problems in user devices.

Image optimisation can be achieved by employing smart SEO tactics such as choosing small to medium images and including potential keywords under the alt tag of your images. This will improve your search engine optimisation.

 

Be Specific

Out of a billion websites, if you want your business website to improve in search engine rankings, then you have to be more specific. Anything you put on your website, including URLs, has to be user friendly. This will let the search engine know about your site in detail.

Hiring the right programmer is therefore imperative, for she will know to ask the exact specificationsof your business.

 

Platform Optimisation

With more kind of devices in the market, customers are accessing the same web from different sources. This calls for optimisation across devices. It is very likely customers will prefer accessing your website on their mobile devices. Therefore, being mobile friendly is an important aspect from an SEO standpoint.

A good programmer would know for a fact that a greater emphasis on mobile SEO development is preferred in recent years.

 

Social Media

Incorporating social media tools in your website will help it rank better in the search engine. In whatever social media your business may have an account, it is beneficial to include those corresponding icons in your site. This will allow your business to be more personable for your customers. And, bring more personable will result in increasing your customers’ loyalty.

You can get started in your website development process by first checking out our team at HireIndianProgrammers, their credentials, area of expertise and previous work.

You can then proceed to hire a programmer from HireIndianProgrammers.

For more queries, contact us here.

Future of Ecommerce Platforms

Posted by on February 20, 2019 · Leave a Comment 

In the recent years, the Ecommerce revolution has transformed the Indian shopping landscape. Online shopping has sharply increased post 2010. Though the value and volume of purchase has boomed, the online shopping experience per se hasn’t changed much. In this blog post, we look at some of the things dominating in tech that are likely to influence ecommerce shopping in the upcoming years.

Before that, we must let you know that HireIndianProgrammers is a leading company in the software development business catering to various clients. We provide services in several platforms such as OpenCart to help enable to open your ecommerce startup. Have a look at some of our projects here. You can hire exclusive OpenCart developers.

Going forward, the emphasis of ecommerce will be on Customer Choice.

 

Cloud Computing – Departure from Monolithic systems

As the number of consumers keep growing, including multiple devices, from different locations, it is imperative for ecommerce players to incorporate seamless integration and working. This means more powerful and dynamic servers, instead of a singular server handling all the traffic. No customer likes server crashes or an unresponsive in-app experience.

Customers will now be able to shop from anywhere, anytime and from any device. Shopping carts can be merged within devices. Even the kind of searches and shopping preferences can be merged with the help of the cloud. What does this ultimately result in? A hassle free online shopping experience focused on customer convenience and greater efficiency on the part of the business.

 

Personalised Shopping

Unlike offline retail shopping, in ecommerce, it is possible to gather fruitful insights from so much raw data of customers. Their shopping habits, preferences, purchasing parity, willingness to pay and the range of products she wishes to buy online and the list goes on. With nascent technologies like Augmented Reality (AR), work in progress technologies like Chatbot and almost fully refined technologies like Voice Search – the underlying concept being Artificial Intelligence (AI), interesting times are ahead for the ecommerce sector as a whole.

With new technologies, there are new ways of mining data and new insights that emerge subsequently. With AR, the shopping will become more personalised, allowing shoppers to try products in the same place. Chatbot allows customers to make an informative and personalised purchase decision. Voice Search allows users to make quick purchases on the go, advocating a hands-free shopping experience.

 

Analytics

Analytics will play a leading role in the growth of ecommerce in the future. With more and more data available from multiple sources, new insights on different parameters such as shopping behaviour of the millennials, seasonal shopping, festive shopping, routine shopping.

Even the kind of time at which shoppers window shop for products, the search terms they use will provide much useful information for marketers and business people alike to formulate new strategies, promotions and chalk out suitable graphs and charts of shopping psychology. This can be later analysed to design new products.

One thing is for certain, ecommerce is here to stay and has huge potential to grow, given that traditional retail still leads the way.

You can now hire a OpenCart developer at HireIndianProgrammers to craft your ecommerce business site, according to your requirements. They will be working along with you 24×7 and with immense credentials and expertise under their hood, they are equipped to design the perfect ecommerce platform for you.

Have a look at our team of OpenCart developers and you will know what we mean.

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